Consumer Insights - Horizon Sports & Experiences

Rectangle 8 (1)

Put Your Money Where Your Name Is: Exploring Fan Sentiment Around The NCAA’s New Name, Image, Likeness Rules

Put Your Money Where Your Name Is: Exploring Fan Sentiment Around The NCAA’s New Name, Image, Likeness Rules

Exploring Fan Sentiment Around The NCAA’s New Name, Image, Likeness Rules

Discover Project

Amplifying the Games’ Epic Status

Amplifying the Games’ Epic Status

A deep dive into fans’ attitudes around the Olympics

Discover Project

The Power of Sports Subcultures for Brand–Fan Engagement

Brands looking to reach sports fans can find engagement through subcultures.

Discover Project